F

Faith Essentials · Product Direction

The 40 Day Reset

In forty days,
your prayer.

A clickable prototype of the redesigned Faith Essentials app.

Open the mockup → See the lock-screen layer

Best on a phone. Opens into a guided tour. Tap anything to explore.

Why we are rebuilding

You pray, and some days it feels like you were never there.

The gap. Every Muslim knows this feeling. Almost no product addresses it.
Today's app is a library. You visit it when you remember. Most don't.
The Reset is a daily practice. It meets you at your prayers, not on a home screen you have to open.

The shift

Today

A course library

Browse 40 courses when motivated
Watch time as the measure
Renewal = keep paying for access

The Reset

A guided 40 days

One 5-minute lesson, one line, one practice a day
A dated cohort: witnessed start, witnessed finish
Renewal = year two of your own record

What you are looking at

A hi-fi prototype of the iOS app. Clickable, not final art.
One member, mid-journey. Day 16 of a 40 day cohort.
Real content. Every lesson and du'ā is drawn from our existing courses. Names, dates, and counts are demo data.

How to move through it

It opens into a guided tour. A caption under each screen walks the whole experience in order.
Step forward with the arrow, or the arrow keys on a laptop.
Or explore freely. Three tabs at the bottom (Today · Library · Journal) and the Ask circle. Everything is tappable.

What we kept

No streaks, no guilt

Fall behind and the day waits. Nothing is ever lost, and a rest day is quiet.

Privacy is absolute

Your niyyah is sealed until day 40. Your record is yours alone.

Ceremony is reserved

The niyyah and the khatm are sacred moments, never buttons or badges.

It lives on your lock screen

The line meets you at dawn and before each prayer. Reading it without opening the app is a success.

Two ways in

The mockup

The full in-app experience, screen by screen.

Outside the app

The ambient layer

One day lived on the lock screen, widgets, and Dynamic Island.